Believes the future of enterprises and brands is all about customer management. Thinker, change agent, writer and customer management architect
Co-Founder & CEO, Customer Equity Solutions(Cequity), a technology-enabled Customer Experience Management Company. We combine data, technology and services to help enterprises build actionable analytical marketing framework, optimise marketing performance and accelerate real-time customer engagement.
Was Exec.Vice President and Head, iContract, India, a one-to-one marketing services company. Part of WPP group Worldwide.
Is an Engineer and MBA. Has over 27 years work experience in data-driven, one-to-one marketing.
Is a Fellow of the Institute of Direct Marketing, London
Loves Indian Classical Music, trained percussionist, avid reader and a cricket fan.