Procter & Gamble is making its first foray into consumer-generated content with two new Web sites.
The company's P&G Productions unit said Monday that it has launched Capessa.yahoo.com. an "online community" where women can share information, practical advice and inspirational stories.
P&G Productions also said Monday that it will launch the People's Choice Community, an online forum that will feature voting for the People's Choice Awards, as well as blogging and chatting.
The site will go live Tuesday night, at www.pcavote.com, with programming and online activities to continue year-round.